Pack Tactics Analytics

Harnessing Data from Every Angle to Drive Your Business

Pack Tactics Analytics is a analytics platform specifically designed to provide free to affordable analytics solutions for medium to small businesses. The product aims to bridge the gap in accessible data analytics by offering an intuitive dashboard that displays essential business metrics such as sales, customer engagement, and website traffic. It allows users to easily import data from common file formats, facilitating a seamless transition from existing tools. With basic reporting features, secure data storage, and responsive customer support, VisionEdge empowers business owners to make informed decisions without the complexity or high costs typically associated with advanced analytics tools.

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Our Services

  • VisionEdge SABR is a desktop analytics application built to help optical stores maximize the value of their frame boards. This application helps businesses identify undervalued eyewear brands and frame lines by analyzing how sales performance compares to the space they take up on your board .

    The app loads sales and inventory data and produces clear, interactive tables and recommendations. It calculates a proprietary SABR score (A fluid Combination of ROI and Sales-to-Board Ratio) for each brand, distilling dozens of factors into one number that predicts how effective or profitable that brand will be.

    Key Features

    • Board Effectiveness Analysis: Track frames on board, frames sold, average frame cost, line investment, and saturation levels.

    • Sales vs. Total Sales Tracking: See how each brand contributes to overall revenue.

    • SABR Score Calculation: Combines board share, sales share, ROI, and efficiency into one actionable metric.

    • Predictive Analytics: Generates recommendations to:

      • Add frames to strong performers,

      • Trim back underperformers

      • Flag brands that should be sold off entirely, including potential recouped investment.

    • Custom Thresholds: Configure saturation buckets, retail mix targets, and SABR performance bands via analytics_config.json .

    • Multi-Period Insights: Compare brand performance across months or years, and track trends in sales vs. board space.

    Benefits for Optical Stores

    • Optimize limited board space by focusing on brands that deliver.

    • Avoid over-saturating your display with underperforming lines.

    • Recoup investment from brands that aren’t working and reallocate into stronger performers.

    • Data-driven recommendations help you grow sales without guesswork.

    Next Steps

  • Simplify every step of the eyewear journey. Vision Edge gives opticians a powerful three-step toolkit to validate prescriptions, troubleshoot patient concerns, and analyze eyewear with clarity.

    From entering and comparing prescriptions, to diagnosing comfort issues, to evaluating frame and lens design choices, everything is designed to help you deliver precision and confidence. Optimized for iPhone, iPad, and Mac, the Optician Toolkit keeps your workflow organized and your patients supported.

    Whether you’re fine-tuning a progressive lens, solving wearer discomfort, or confirming ANSI standards, Vision Edge puts smart, reliable tools right at your fingertips.

    Better prescriptions. Smoother fittings. Happier patients.

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